Consumer Information Systems and Relationship Management: Design, Implementation, and Use PDF
By:Lin, Angela
Published on 2013-05-31 by IGI Global
Businesses continue to design and implement a variety of information systems that facilitate the creation, aggregation, and provision of product-related information in order to increase the role that quality information is playing in consumers\u0092 decision-making processes. Consumer Information Systems and Relationship Management: Design, Implementation, and Use highlights empirical research, theoretical frameworks, and relevant models on the understanding and implementation of consumer information systems. By covering consumer perceptions of practicality and ease of use, this book is essential for practitioners in business environments and strategic management, meeting consumer needs through the use of digital and Web-based technologies as well as recent empirical research findings and design and implementation of innovative information systems. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.
This Book was ranked at 32 by Google Books for keyword automobile engineering after 12th science.
Book ID of Consumer Information Systems and Relationship Management: Design, Implementation, and Use's Books is FtaeBQAAQBAJ, Book which was written byLin, Angelahave ETAG "FJTR/9NoE34"
Book which was published by IGI Global since 2013-05-31 have ISBNs, ISBN 13 Code is 9781466640832 and ISBN 10 Code is 1466640839
Reading Mode in Text Status is false and Reading Mode in Image Status is true
Book which have "256 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
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